Secret Tactics for Business Websites

The Known Method - How Your Local Business Can Dominate Page One of Search Engines - A new book explaining the secret tactics and strategies of successful internet marketing millionaires.

This 100 page book was written for the local business owner who has a website, but not a ranking website. By adding just a few words using free resources a local website can rise up in rankings.

The book, The Known Method is a collection of internet marketing information collected over the past 14 years. Included are the sources to determine if your local business is reaching the customer base you thought you were trying to reach, and it also provides different free resources you can access to find out more about your competition.

Packed with easy-to-follow step-by-step instructions with screen captures and original diagrams and flowcharts, you will easily understand the few simple things you can do to capture the attention of customers - locally, nationally, and globally!

Bring the customers through your doors. Read The Known Method so you can empower yourself to know how to make your business better. If you work with a web designer or a staff person, this is the book that will give you the confidence to say to them, "Do This".

Each incremental improvement to your website uses totally free resources.

Click here for a free report which goes into great detail about how you can determine the value of an internet market segment in relation to your local market. It might surprise you on what you can learn about how you can easily rank on page one for some highly competitive keywords!

---------------------------------

Known.com features known internet marketing products to help make money online if you want to workfrom home or if you just want to make money from home while making money online with your own internet business. Products which make your business and products known on the internet. Devoted to information, knowledge and the joys and luxury of the web, books and reading and making money online by generating traffic using Web 2.0 and affiliate marketing.

Bestselling Information Products Do Make Information Marketers a Mighty Profit

Bestselling Information Products can Make a handsome Profit
from WEBWIRE – Thursday, August 20, 2009


Kathleen Gage said, “As a bestselling author and Internet information product writer I know how important it is for people to have access to reliable information,” comments Gage. “The report and teleseminar are excellent resources for novice and seasoned information product authors.”

Even if you don’t like to write you can quickly (and easily) develop a money making bestselling information products. It doesn’t matter who your market is or what industry you specialize in, my report shows you how virtually anyone can make money with information products.

It is essential today, more than ever, to set yourself apart from the competition while establishing your credibility. Information products are an excellent way to do this.

Find out how to leverage your expertise by visiting www.streetsmartsmarketing.com/ReportProductDevelopment.htm to access your own copy.

Contact Information
Kathleen Gage
Internet Marketing Advisor
Street Smarts Marketing
541 654 0426
streetsmartsmarketing@gmail.com

Make Money Online Without Information Products

Dan Lopez and I recently did a very successful and profitable internet marketing experiment combining techniques and marketing strategies openly published by leading internet marketers.

We made a sale within seven days

of launching a series of mini-sites and we immediately ranked on Google with solid page one and page two results. And we started getting traffic. Free traffic. No PPC, no advertising, no videos, no articles, no press releases. Solid "I am ready to buy" qualified traffic and buyers. Immediately.

And all this free traffic was highly qualified and in the "I Am Ready to Purchase This Product Now" phase of the buying process - simply because of our strategically-chosen keyword and keyword phrases. No casual information seekers. When they got to the site they were ready to buy.

One product. One keyword. One consistent message. One click through to buy a merchant's product and an affiliate commission to us. Simple.

This is better than having to buy and own merchandise, build a website, find a market, build a list.

You get the picture. It can be daunting. One of the earliest mentors in my career was Jim Koester, owner of The Gibraltar Trade Center in Taylor, Michigan. He was the king, and I mean the king of wholesale liquidation and generating huge crowds to his Weekend Public Market. Some very good advice which he gave me early on about products and buying and selling in the liquidation industry was, "Don't look at it, don't love it, don't touch it. Buy it and sell it. Immediately." The other piece of good advice he gave me which came in handy when I owned my bookstore was, "Never confuse crowds with money." Time and time again he proved to be so "right on" with that advice.

It was that advice from Jim Koester which helped frame in Dan's and my mindset for this "money-getting" internet marketing experiment. Dan and I didn't really want just crowds, we wanted qualified buyers (who doesn't, right?).

It was easy to follow simple guidelines

Dan established some site design guidelines to attract and capture the eyes of site visitors. For instance, all crucial elements above the fold, a compelling "call to action" graphic image, the correct balance of H1 and H2 tagged headlines and sub-heads, strategically-placed keyword phrases in each paragraph, and crucial keyword-rich links to similar websites.

The best part is we didn't have to spend a dime on additional websites or hosting or domains. We used an existing network of personal websites and within seven days of creating the mini-sites we made the first sale utilizing the principles of The FAR Approach.

Pretty simple logic. Focus. Action. Results.

We focused on the highly competitive HDTV market niche within the electronics market. Pretty gutsy if you ask me to try and compete as newbies in a highly keyword-competitive market. The simple research we utilized showed us there were huge advertising dollars being spent on the HDTV market niche, and even though we started after the Christmas shopping season, we knew we could catch some of the HDTV Super Bowl traffic. We weren't expecting to get all the traffic. We just wanted a small piece of that traffic to visit our sites. We just wanted to generate interest and free traffic. And we did. Surprisingly the traffic hasn't really slowed down much (except for on Super Bowl Sunday!) because of the way we wove our long-tail keyword phrases throughout the text, meta tags and descriptions. It was very easy to do. You can do this too.

Ok, you might be asking yourself, "How can I do this?"

Is it simple? Does it really work? Can I do this if I don't have any experience selling on the internet?

The answer to each of your questions is yes, you can do this too. If you can browse and identify bestselling products on Amazon (or from any other vendor with an affiliate program) and use a simple HTML template, you can duplicate everything we did and generate traffic, and make commissions on products shoppers buy. This, at the "very most simple best" is all you have to do. And I have even figured out a way to do this for free, without having to go through the expense and upkeep of buying domain names and hosting websites.

The theory is simple.

Catch the people when they are ready to buy. Choose your products to match popular gift-giving holidays (Hallmark has certainly defined those days for us!), discover your own niche to match your personal passion, or just get downright down and dirty and competitive and go after established market niches.

Your start up is simple and easy.

Take it at your own pace in your spare time or go into it full time. You just have to add the words to the pages. And they don't even have to be your words. Just gather the data and add your own flavor and personality to what you are selling.

You can't take ACTION if you are in the middle of the confusion and chaos of "Information Overload"!

There are so many products I could recommend to you to do this. But the problem you will encounter is what I went through. You will soon begin to experience what all internet marketers come to know as "Information Overload." You will end up spinning your wheels trying to put together all the pieces of the "internet making money online" jigsaw puzzle. Don't do that. I don't want you to do that. You can't take Action if you are in the middle of the confusion and chaos of "Information Overload"!

See the RESULTS for yourself - See how simple and easy it can be

So, rather than give you too many choices, I am going to send you to a website location so you can see for yourself how simple and easy it can be to make money online. Yes, you can be just seven days away from your first sale too!

A product I am comfortable recommending to you!

A product which I am comfortable recommending to you is the easiest to understand and use program which explains how we did what we did, and why we did everything the way we did. This is a great program for "newbies" and experienced pros alike. BUT, it is the best place for you to start your online business, and you will not experience the confusion of information overload. You will get just what you need to succeed with your internet business.

Continued success to you!


Cheryl C. Cigan
www.known.com

PS: Send an email to information -at- known.com and I'll add you to our mailing list, and I will respond to you with information about how to avoid the expense of domain names and website hosting fees!


------------------------------------------------------------------------------------
EVERY EFFORT HAS BEEN MADE TO ACCURATELY REPRESENT THIS PRODUCT AND ITS POTENTIAL. EVEN THOUGH THIS INDUSTRY IS ONE OF THE FEW WHERE ONE CAN WRITE THEIR OWN CHECK IN TERMS OF EARNINGS, THERE IS NO GUARANTEE THAT YOU WILL EARN ANY MONEY USING THE TECHNIQUES AND IDEAS IN THESE MATERIALS. EXAMPLES IN THESE MATERIALS ARE NOT TO BE INTERPRETED AS A PROMISE OR GUARANTEE OF EARNINGS. EARNING POTENTIAL IS ENTIRELY DEPENDENT ON THE PERSON USING OUR PRODUCT, IDEAS AND TECHNIQUES. WE DO NOT PURPORT THIS AS A “GET RICH SCHEME.”

ANY CLAIMS MADE OF ACTUAL EARNINGS OR EXAMPLES OF ACTUAL RESULTS CAN BE VERIFIED UPON REQUEST. YOUR LEVEL OF SUCCESS IN ATTAINING THE RESULTS CLAIMED IN THIS POST OF PRODUCTS WE ARE PROMOTING IN THEIR MATERIALS DEPENDS ON THE TIME YOU DEVOTE TO THE PROGRAM, IDEAS AND TECHNIQUES MENTIONED, YOUR FINANCES, KNOWLEDGE AND VARIOUS SKILLS. SINCE THESE FACTORS DIFFER ACCORDING TO INDIVIDUALS, WE CANNOT GUARANTEE YOUR SUCCESS OR INCOME LEVEL. NOR ARE WE RESPONSIBLE FOR ANY OF YOUR ACTIONS.

MATERIALS IN THE PRODUCTS WE ARE PROMOTING AND THEIR WEBSITE(S) MAY CONTAIN INFORMATION THAT INCLUDES OR IS BASED UPON FORWARD-LOOKING STATEMENTS WITHIN THE MEANING OF THE SECURITIES LITIGATION REFORM ACT OF 1995. FORWARD-LOOKING STATEMENTS GIVE OUR EXPECTATIONS OR FORECASTS OF FUTURE EVENTS. YOU CAN IDENTIFY THESE STATEMENTS BY THE FACT THAT THEY DO NOT RELATE STRICTLY TO HISTORICAL OR CURRENT FACTS. THEY USE WORDS SUCH AS “ANTICIPATE,” “ESTIMATE,” “EXPECT,” “PROJECT,” “INTEND,” “PLAN,” “BELIEVE,” AND OTHER WORDS AND TERMS OF SIMILAR MEANING IN CONNECTION WITH A DESCRIPTION OF POTENTIAL EARNINGS OR FINANCIAL PERFORMANCE.

ANY AND ALL FORWARD LOOKING STATEMENTS HERE OR ON ANY OF OUR SALES MATERIAL ARE INTENDED TO EXPRESS OUR OPINION OF EARNINGS POTENTIAL. MANY FACTORS WILL BE IMPORTANT IN DETERMINING YOUR ACTUAL RESULTS AND NO GUARANTEES ARE MADE THAT YOU WILL ACHIEVE RESULTS SIMILAR TO OURS OR ANYBODY ELSES, IN FACT NO GUARANTEES ARE MADE THAT YOU WILL ACHIEVE ANY RESULTS FROM OUR IDEAS AND TECHNIQUES IN OUR MATERIAL.
------------------------------------------------------

Rich Schefren has done it again with The Uncertainty Syndrome: Entrepreneurial Emergency

I Feel Like A Total Idiot

That was my first reaction when I read Constraint #7 inside Rich Schefren's "The Uncertainty Syndrome: Entrepreneurial Emergency".

You got your free copy too, right?

Get your free copy of The Uncertainty Syndrome here (if you dare!)

Because in just 60 something pages, Rich basically rips the cover off your business and takes a long hard look inside.

And some of it ain't pretty.

For example, Rich list 7 constraints that most entrepreneurs face. And I was feeling pretty good about numbers one through six.

But when I hit number seven...well, let's just say it hit me back.

Like a sledgehammer upside the head.

Go ahead and click here to get your free copy of The Uncertainty Syndrome here (it's only sixty pages!)

I had no idea I was leaving so much on the table because of this one constraint. In fact, I didn't even know I HAD this stinkin' thing rolling around in my business.

But there it was, plain as day. Staring up at me like a dead fish washed up on the shores of Suttons Bay. And smelling like it too.

Yuck.

But here's the cool part...

Rich offers a Silver Bullet solution for each constraint, giving you practical answers you can implement right away. And that's what I intend on doing with Silver Bullet #7, right after I type this blog post.

But I had to pass this along immediately, because I know you suffer from constraints as well. And you're looking for answers.

Well, here they are..for FREE.

Jay Abraham, America's #1 authority on business has written an great introduction to it as well!

Talk again soon,

Cheryl C. Cigan
InternetReviewSites.com

P.S. One more thing that struck me when reading Rich's report...

He talks about something called Leisure Phobia, and how this deadly disease is plaguing the entrepreneurial community.

And as I was reading this, I found myself slinking further and further in my chair...

Yikes. Hope it's not affecting you too.

Go ahead and download the report, I know you want to!

Copywriter - Bob Bly

Need great copy? Need help with words? BOB BLY is an independent copywriter and consultant with more than 25 years of experience in business-to-business, high-tech, industrial, and direct marketing.

Bob Bly. Hand's down one of my favorites. Learn something from every sentence this man writes! You'll be able to read the difference. Visit Bob Bly's website to read the difference.

Bob has written copy for over 100 clients including Network Solutions, ITT Fluid Technology, Medical Economics, Intuit, Business & Legal Reports, and Brooklyn Union Gas. Awards include a Gold Echo from the Direct Marketing Association, an IMMY from the Information Industry Association, two Southstar Awards, an American Corporate Identity Award of Excellence, the Standard of Excellence award from the Web Marketing Association, and AWAI's Copywriter of the Year.

Bob is the author of more than 70 books including The Complete Idiot's Guide To Direct Marketing (Alpha Books) and The Copywriter's Handbook (Henry Holt & Co.). His articles have appeared in numerous publications such as DM News, Writer's Digest, mtrak Express, Cosmopolitan, Inside Direct Mail,and Bits & Pieces for Salespeople.

Bob has presented marketing, sales, and writing seminars for such groups as the U.S. Army, Independent Laboratory Distributors Association, American Institute of Chemical Engineers, and the American Marketing Association. He also taught business-to-business copywriting and technical writing at New York University.

Bob writes sales letters, direct mail packages, ads, e-mail marketing campaigns, brochures, articles, press releases, white papers, Web sites, newsletters, scripts, and other marketing materials clients need to sell their products and services to businesses. He also consults with clients on marketing strategy, mail order selling, and lead generation programs.

Prior to becoming an independent copywriter and consultant, Bob was advertising manager for Koch Engineering, a manufacturer of process equipment. He has also worked as a marketing communications writer for Westinghouse Defense. Bob Bly holds a B.S. in chemical engineering from the University of Rochester and has been trained as a Certified Novell Administrator (CNA). He is a member of the American Institute of Chemical Engineers and the Business Marketing Association.

Bob has appeared as a guest on dozens of TV and radio shows including MoneyTalk 1350, The Advertising Show, Bernard Meltzer, Bill Bresnan, CNBC, Winning in Business, The Small Business Advocate and CBS Hard Copy. He has been featured in major media ranging from the LA Times and Nation's Business to the New York Post and the National Enquirer. To learn more about Bob, and to read some of his thought-provoking and imagination stimulating articles be sure to visit his website - click here to read more about Bob Bly.

Email Increases as Top Branding Tool

Internet Marketing - Dynamic Logic Shows Email Increases as Top Branding Tool

The Inbox as a Branding Tool
Research Reveals Email Increases Brand Favorability and Awareness

Marketers know that email can be a great direct response channel, encouraging consumers to take immediate action and help boost sales, but few thought of email as a powerful branding medium.

Until now.

A new study conducted by Dynamic Logic shows inbox advertising can provide significant branding benefits in addition to the acquisition strengths typically attributed to the media channel.

The study, conducted with Datran Media and eHarmony, reveals that inbox advertising made 37.7 percent of people aware of one of the tested campaigns. These people otherwise would not have been aware of it. In addition, unaided brand awareness increased 11.5 percentage points, and brand favorability increased 7.3 percentage points.

The results counter mainstream characterizations of inbox advertising as an acquisition-only vehicle. More than many other channels, inbox advertising gives companies the ability to deliver highly targeted messages to opt-in consumers. Because it significantly increases the chances of delivering the right message to the right consumer at the right time, inbox advertising can have the additional benefit of creating a more favorable impression of the company's brand.

"Until now, marketers hypothesized that the key role of inbox advertising was an acquisitive one, and there was no formal research to verify the branding benefits," said Jason Oates, vice president of media services for Datran Media. "This study makes it clear that inbox advertising provides significant brand impact across each of the key branding metrics, including brand favorability. This applies to both contextual ad inclusions and targeted stand-alone branded acquisition-focused email advertising."

eHarmony's CEO, Greg Waldorf, echoed Oates' remarks and added, "These results show that email campaigns are not only an effective customer acquisition vehicle, but also are supporting and enhancing consumer impressions of the eHarmony brand."

To view more specific results and to read more information about email branding visit Datran Media at http://www.datranmediabrandstudy.com.

Internet Review Sites Recommends Mind Capture

Book News from Suttons Bay:

MIND CAPTURE: How You Can Stand Out In The Age of Advertising Deficit Disorder


If Tony's book sounds interesting to you then we would like to recommend information about how we are all affected by the new Attention Age Deficit - take a look at the Attention Age Doctrine too!

Another way to own some of the mind of the consumer is through your blogging efforts. If you want to learn more about advertising and marketing your blog this is a good place to start to learn the process of maximizing your blog advertising and marketing words.

Gen X author Tony Rubleski skyrocketed to the top of the Amazon.com "Marketing Sales" charts last week with his new book Mind Capture: How You Can Stand Out In The Age of Advertising Deficit Disorder. This feat was accomplished within hours after the book launched on the popular retail site. MIND CAPTURE also topped the "Movers Shakers" list which identifies, by category, the biggest gainers in sales rank over a 24 hour period. The book was at the #2 slot for most of the day. When the book was first launched shortly after midnight on the 29th, it ranked #71,298 in terms of all titles online. By late afternoon, it had jumped as high as #140 – an increase of more than 46,000% according to Amazon.com reports.

"Our team sat perched at their computers watching the rankings get higher as the day progressed and I’m absolutely thrilled with our results for the opening day," Tony says. "Americans are starving for good, solid marketing advice and I think MIND CAPTURE delivers that to them. The fact that the books were flying off the shelves, so to speak, is a testament to that."

With MIND CAPTURE, Tony has written a fun, engaging and practical business book that shares real-world, specific strategies to help sales professionals, entrepreneurs and business owners wade through the confusing and changing advertising arena to stand out from the marketing clutter to produce ‘Mind Capture,’ sales and repeat business.

"With the economy continuing to be a daily talking point with the media and by the Presidential candidates and advertisers vying for our attention on social message boards, nearly everyone from our minister to our parents have become bottom-line salespeople, trying to capture our attention," says Tony – who is on a mission to perform a million marketing exorcisms before he hits 40. "And let’s face it, these days we have the attention span of a fly."

Rubleski says the amount of new media options being created creates even more and more confusion and argues that understanding ‘Mind Capture’ and taking a fresh look at your marketing and sales strategy will determine your success or demise in today’s sped up, web based world. Using "to- the-point" techniques and case studies, including the one about a former rock star who used ‘Mind Capture’ to raise money to fund a music CD release, Rubleski reveals:

Who are the best salespeople in the world (hint: many people have them);
How both Presidential parties are using Mind Capture to sway opinions and votes;
Why you must be Google-licous in the digital age;
The #1 mistake 99% of businesses and organizations make in their marketing;
How businesses and the non-profit community can join forces to accomplish their goals;

With resistance to advertising at an all-time high, Rubleski presents the societal forces all businesses and non-profits are up against when trying to communicate and what they must do if they are going to have any chance of being noticed, taken seriously, and believed.

Tony Rubleski is currently the president of Mind Capture Group which focuses on direct marketing consulting, copywriting, advanced public relations and sales and marketing training for business groups and sales teams. He has advised many of the top sales and marketing minds in the world and his work has been featured in such outlets as Bottom Line Magazine, FOX TV news, the Detroit Free Press and Entrepreneur Radio.

On July 21st, Tony began an ambitious 50+ city, national tour.

For media inquiries, interview requests or schedule availability, contact publicist Dianna Stampfler with Promote Michigan, at 269-330-4228 or via email: Dianna@PromoteMichigan.com.

Order Today From Amazon!
MIND CAPTURE: How You Can Stand Out In The Age of Advertising Deficit Disorder
By Tony Rubleski
Paperback; $19.95; ISBN: 978-1-60037-457-9

www.MindCaptureBook.com

Add your name to our Advertising and Internet Marketing mailing list - it's free and no salesman will call (couldn't resist adding that!) - Cheryl!

If Tony's book sounds interesting to you then we would like to recommend information about how we are all affected by the new Attention Age Deficit - take a look at the Attention Age Doctrine too!